ARTS
English
~230 seats
Selectivity 5-6/10

Management for the Arts and Cultures

Rigorous management, finance and entrepreneurship applied to the creative industries: art, museums, publishing, media, fashion and design.

Overview

What it's about

Applies rigorous management, finance and entrepreneurship principles to the creative industries. This program trains specific managerial figures for sectors such as art, museums, publishing, media, fashion and design, uniquely balancing sensitivity to cultural products with solid business competence.

Curriculum

Subjects, year by year

  • 01Management
  • 02Microeconomics
  • 03Art history
  • 04Mathematics
  • 05Private law
  • 06Sociology of culture

Real Outcomes

The most common paths after graduation

Concrete destinations for ARTS graduates, based on Bocconi employment reports and typical alumni paths.

  1. 1Brand management in luxury & fashion (LVMH, Kering, Prada)
  2. 2Communication, PR & media (international agencies, publishing)
  3. 3Project management in museums, foundations & cultural events
  4. 4Bocconi master in Marketing Management or EMMAP

Career Paths

Where it takes you

Typical roles

  • Brand manager (luxury, fashion)
  • Project manager in museums or foundations
  • Communication / PR specialist
  • Producer in media & publishing

Sectors

  • Fashion & luxury
  • Publishing
  • Museums & foundations
  • Media & TV
  • Cultural events

Sample employers

  • LVMH
  • Prada
  • Mondadori
  • RAI
  • Triennale Milano
  • Pirelli HangarBicocca

Ideal Profile

Who it's for

Traits

  • Creative
  • Culturally curious
  • Strong communicator

Strengths

  • Fluent English
  • General culture
  • Aesthetic sensibility

Interests

  • Art, fashion, film, music
  • Communication & media
  • Creative companies

Difficulty & Style

The program profile

QuantitativeTheoreticalInternationalCreativeHands-on

Each axis is rated 1 to 5 and shows how strong that aspect is in the program. Use it to compare programs at a glance.

  • Quantitative1.8/5
  • Theoretical3/5
  • International4/5
  • Creative5/5
  • Hands-on4/5
Entry difficulty5-6/10

Scale 1–10. Estimated range (non-official) based on application/seats ratio, average admission test score, number of seats (~230/year) and program prestige. 10 = extremely selective (e.g. BAI, WBB).

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