World Bachelor in Business
An elite 4-year program across three continents: USC (Los Angeles), HKUST (Hong Kong), Bocconi (Milan). Three degrees at the end.
Overview
What it's about
An elite 4-year academic experience developed across three continents. Students spend the first year at USC (Los Angeles), the second at HKUST (Hong Kong), the third at Bocconi (Milan) and freely choose where to attend the fourth. The program awards three distinct degrees.
Curriculum
Subjects, year by year
- 01Year 1 — USC Marshall (Los Angeles): business basics and general education
Real Outcomes
The most common paths after graduation
Concrete destinations for WBB graduates, based on Bocconi employment reports and typical alumni paths.
- 1Investment banking and consulting in global hubs (NYC, London, HK)
- 2International graduate programs in multinationals (P&G, Amazon, LVMH)
- 3Founding startups with cross-continent networks
- 4Master or MBA at top global business schools
Career Paths
Where it takes you
Typical roles
- International roles in multinationals
- Global consulting
- Investment banking
- Founders of international startups
Sectors
- Consulting
- Finance
- Global tech
- International luxury & FMCG
Sample employers
- McKinsey
- Goldman Sachs
- Procter & Gamble
- Amazon
- LVMH
Ideal Profile
Who it's for
Traits
- Independent
- Adaptable
- Ambitious
Strengths
- Excellent English
- Self-reliance
- Cultural openness
Interests
- Living across continents
- Global business
- International network
Difficulty & Style
The program profile
Each axis is rated 1 to 5 and shows how strong that aspect is in the program. Use it to compare programs at a glance.
- Quantitative3/5
- Theoretical3/5
- International5/5
- Creative3/5
- Hands-on5/5
Scale 1–10. Estimated range (non-official) based on application/seats ratio, average admission test score, number of seats (~50/year) and program prestige. 10 = extremely selective (e.g. BAI, WBB).
Similar programs
You might also consider
Not sure WBB is the right one?
Take the adaptive quiz: it stops on its own once your profile is clear (usually 12–17 questions).